The world of entertainment is constantly evolving, and the rise of virtual reality (VR) is set to be the next big craze for generations to come. With strong support from industry giants like Facebook, Google, and Apple, both augmented reality (AR) and VR are poised to become the cornerstone of entertainment in the coming decades. As an entrepreneur or a location-based VR (LBVR) provider, this presents a unique opportunity to tap into a rapidly growing market with significant potential.

LBVR is projected to become a $12.3 billion industry by 2027, according to TMR, indicating a substantial growth rate. This makes now the perfect time to invest in this business model and establish yourself as a leader in the field. However, it’s crucial to understand the different types of LBVR available and the advantages and disadvantages they bring.

Free-roam LBVR games offer a highly immersive experience by allowing players to physically and mentally engage with the game. Companies like Zero Latency have paved the way in providing warehouse-scale VR solutions with shooting games for up to eight players in a 200 square meter area. While this type of experience requires significant space and investment, it offers unparalleled immersion.

Room-scale VR, on the other hand, provides a more space-efficient solution. Providers like Hologate offer shooting games for four players in a 270 square feet area, while Virtual Room specializes in VR escape games for the same number of players at a more affordable setup cost. These options cater to a wider audience and require less monitoring.

For the most immersive experience possible, hyper-reality VR games merge the virtual and real worlds, creating an incredibly realistic environment. Companies like The Void and Sandbox VR have pushed the boundaries of hyper-reality, offering unique and captivating experiences. While these setups are more expensive to establish, they provide an unparalleled level of immersion that attracts customers seeking the ultimate VR adventure.

Seated VR, although limited in range of motion, appeals to a broader audience and is ideal for passive experiences. VR pods with 7D movies and simulators provide engaging and hassle-free entertainment options that attract a wide customer base. Providers like Avatarico offer seated VR escape games for six players in a compact 270 square feet area, making it a cost-effective choice.

When considering LBVR, it’s crucial to understand your target audience, group sizes, space limitations, and the efficiency of the games you offer. Additionally, factors such as onboarding experience, game uniqueness, support, and content exclusivity play a significant role in attracting and retaining customers.

Now is the time to embrace the possibilities of LBVR in the Americas and Europe. If you’re looking for a partner to help you build your own LBVR business, look no further. Mole Interactive is a leading provider of immersive VR solutions with extensive experience in the industry. Contact us at info@puzzleda.space to explore how we can collaborate and make your LBVR vision a reality. Don’t miss out on this extraordinary opportunity to shape the future of entertainment.

El cargo LBE VR: Unlocking the Future of Entertainment apareció primero en Mole Interactive.

Three years ago, a travel and tourism brand approached us with an exciting challenge: to develop a game to attract users to their stands in shopping malls and have them compete for a prize. We knew we had to create something that was different, fun, and memorable.

After much brainstorming, we finally came up with a crazy but exciting idea: an arcade game in which a character had to escape from a crocodile, both riding a bicycle, armed with a real tire inflator as a controller (joystick), users could rescue the character.

It was an unusual concept, but we were convinced that it could be a fun experience for players. We worked hard to develop the game and created something that really excited us. But then, the pandemic hit and, despite completing the game, it was never launched.

However, we did not lose hope. We took the time to improve and perfect the game. We wanted to deliver an experience that was different, fun, and familiar.

Finally, this year 2023, we brought the game to a Procolombia business fair in Barranquilla. There, we met with many potential clients, partners, allies, even competitors, and presented the game.

The response was amazing. The game mechanics were simple: you just had to activate a bicycle tire inflator pump to rescue the character from the threat of the crocodile. People of all ages connected with the game and it was exciting to see how it reconnected people with that basic essence of every human being, playing, and not just with two fingers on your phone.

It was wonderful to see how for a moment we were all just kids playing. Everyone was able to connect with that emotion that seeks the simple, the relaxing, the beautiful, and that is exactly what we want to deliver with our projects: something developed with a lot of love that can generate smiles and beautiful emotions.

The game was a huge success and taught us a great lesson: we must keep moving forward, even in the most difficult moments. We did not lose hope and managed to create something incredible. Now, we hope the game can reach more people and continue generating smiles.

You can see more of Savage Breakout here https://youtu.be/k77x-pkOiRQ

El cargo The Story Behind the Game: Bike Breakout apareció primero en Mole Interactive.

The truth is, AI is already a part of your life in many ways, and it will likely continue to be so in the future. However, there’s no need to be afraid or anxious about it. Instead, think of AI as a tool that can help you improve your quality of life and make your daily routine more efficient and enjoyable.

Here are five ideas for how you can apply AI in your everyday life:

1. Smart Home Devices

One of the most common and accessible applications of AI in everyday life is through smart home devices. These devices use AI algorithms to learn your habits and preferences, and then automate tasks like turning on/off lights, adjusting the thermostat, or playing music. This can save you time and energy, and also create a more comfortable and personalized living environment.

2. Personal Health and Fitness

AI is also revolutionizing the way we approach personal health and fitness. With AI-powered wearables and apps, you can track your physical activity, monitor your heart rate and sleep patterns, and receive personalized recommendations for diet and exercise. This can help you stay motivated, make better lifestyle choices, and ultimately improve your overall health and wellbeing.

3. Digital Assistants

Another popular application of AI is through digital assistants like Siri, Alexa, or Google Assistant. These virtual helpers can perform a wide range of tasks, from setting reminders and sending messages to answering questions and providing entertainment. They can also learn from your interactions and adapt to your preferences over time, making them a valuable tool for productivity and convenience.

4. Online Shopping

AI is also changing the way we shop online. With AI-powered recommendation engines, e-commerce platforms can suggest products and services based on your browsing and purchasing history, as well as other factors like demographics and location. This can help you discover new products, save time on browsing, and make more informed purchasing decisions.

5. Language Translation

Finally, AI is making communication across languages easier and more seamless than ever before. With AI-powered language translation tools, you can translate text or speech in real-time, allowing you to communicate with people from different countries and cultures without the need for a human interpreter. This can break down language barriers and promote global understanding and collaboration.

In conclusion, AI is already a part of our daily lives, and it will likely continue to play an increasingly important role in the future. However, there’s no need to fear or resist it. By embracing AI as a tool for improvement and growth, we can use it to make our lives more efficient, enjoyable, and fulfilling. So go ahead and explore the many ways that AI can help you achieve your goals and live your best life.

#AIforEntrepreneurs #ArtificialIntelligenceImpact #InnovationThroughAI #EntrepreneurialAI #AIinBusiness

El cargo AI Artificial Inteligence: 5 Ideas for Everyday Applications apareció primero en Mole Interactive.

Video games, in particular, have the power to create immersive experiences that can leave a lasting impression on players. From classic arcade games to cutting-edge AR and VR games, there are plenty of options to choose from.

So, if you’re a marketing manager looking for a studio to develop a brand activation game, here are some tips to keep in mind:

1. Define your goals: Before you start brainstorming game ideas, you need to be clear on what you want to achieve. Are you looking to increase brand awareness? Drive sales? Generate leads? Depending on your goals, you may want to focus on different types of games and interactions.
2. Know your audience: Who are you targeting with your brand activation? What are their interests and preferences? The more you know about your audience, the better you can tailor your game to their needs.
3. Keep it simple: While it’s tempting to create complex games with all the latest features, sometimes less is more. A simple, easy-to-play game that can be quickly understood by players can be just as effective in capturing their attention.
4. Offer incentives: To encourage players to participate in your brand activation, consider offering rewards or prizes for completing certain tasks or achieving certain scores.
5. Make it shareable: Social media is a powerful tool for spreading the word about your brand activation. Make sure your game is designed in a way that makes it easy for players to share their experiences on social media platforms.

By following these tips, you can increase the chances of success for your brand activation game. And if you’re looking for a studio to develop your game, look no further! Our team of experienced game developers can help you bring your vision to life. Contact us today to learn more.

El cargo Tips for Successful Brand Activations with Arcade apareció primero en Mole Interactive.

Despite being active for over two decades, Fatboy Slim remains a hugely influential figure in the industry. His music has inspired countless DJs and producers, and his legacy continues to be felt in the electronic dance music scene to this day.

This Thursday, March 30, they will surprise their fans again with an immersive concert “Eat Sleep VR Repeat” in the platform ENGAGE. The 45-minute adventure will take you into the Fatboy Slim’s mind; starting at the drive-in diner, where you’ll begin the journey with friends and fans.

What is ENGAGE VR, is a virtual reality platform that provides users with an immersive and interactive experience.

The platform offers a range of features, including customizable avatars, interactive environments, and social interaction tools. It also includes a variety of content, such as educational simulations, training modules, and entertainment experiences.

Get ready your VR headset and you better steps to dance with Norm.

You can book tickets for Fatboy Slim’s immersive concert ‘Eat, Sleep, VR, Repeat’ for free on Engage.

El cargo FatBoy Slim Free Immersive Concert on VR apareció primero en Mole Interactive.